26 September 2007


There are several new developments in the upcoming benefit that Jasheen is directing. First of all, the event has been fashionably named, CATWALK. Secondly, and more importantly, CATWALK now has full-fledged corporate sponsorship! Harris Tweed Textiles will be co-sponsoring the event along with Sgian Dubh Productions Ltd. (pronounced: skee(a)n doo). Iain McLean, a producer with Whisky Galore Films Ltd. and Sgian Dubh Productions Ltd. is a friend that I get together with every Tuesday night. After weeks of pitching the event with he and several of his colleagues, they have agreed to be the primary sponsor of CATWALK. This is a huge answer to prayer.

To recap, CATWALK is a fashion show for up-and-coming young designers in the west end of Glasgow, and 100% of the profits will go to Maggie's Cancer Caring Centre, a non-profit organization that provides care for anyone who has, or has had cancer. They also assist their families, their friends and their care-givers.

Here is a first look of the poster that will be going up around the west end to promote the event:

It has been exciting to watch all of this come together. Jasheen has put forth so much time and effort into this event, and with full sponsorship, the fruits of her labors are beginning to show. I must confess that there were times I thought she'd taken on more than she could handle, but I should never have doubted her gifts, talents and resourcefulness.

Jasheen, along with her team, has already sold 150 tickets for the November 13th event... and advertising hasn't even begun. At £25 per ticket, it's already a success.

Attendants of CATWALK will enjoy a live musical performance by singer/songwriter Ashley Ballard, a guest appearance by actor/comic Sanjeev Kohli (star of sitcom Still Game), and will be hosted by Scottish journalist/television presenter Kirsty Wark, and Scottish television presenter Kaye Adams. Attendants will also receive a free door gift, and have the opportunity to participate in a silent auction and a raffle. Auction and raffle prizes include two tickets to the 2008 T In The Park, round trip airline tickets on Zoom Airlines, and free dinners at local west end eateries, to name a few.

Other contributors and participants of CATWALK include: Elements Productions, Origins Skincare, Model Team Scotland, All Talent UK, Oran Mor, Colours Management/The Look, Starbucks Coffee, and Raspberry Design.

For information on ticket purchases, contact Elements Productions on 0790 096 8530

1 comment:

Lloydie said...

AHAHAHAHHHHHH....This looks AH-MAZING!!! I am SO EXCITED about this for you (J - but C, too - happy wife...happier life...) - what fun to return to Glasgow in time for the show!! Love yous guys...xx.